People needed the photos, the place, and the instructions in front of them.
Frank's story
Frank is the reason this exists.
Frank went missing in a wooded area. A normal poster mattered, but the sponsored advert helped more local people recognise him and report sightings. That is the job of Find Dogs Fast: get people nearby to know what to look for.
Start your alert details
- Dog
- Frank, golden cocker spaniel
- Last seen
- A wooded area near Dosrius
- What changed
- People saw the advert and began reporting sightings
- Lesson
- Local awareness can matter when a collar cannot be checked
Why this exists
Frank was found after people saw the advert and started reporting sightings.
This started with a real missing dog, a family trying everything, and years of digital marketing experience being used for one urgent job: get more local people to recognise Frank.
"He ended up at a house downhill from where he went missing. People started saying they had seen him after the advert was running."
From the Frank voice note, after he was foundFrank was injured and frightened. The people who found him could not safely check his collar. The missing poster mattered, but the paid local advert helped more people nearby connect the dog they were seeing with the dog who was missing.
Read the Frank example
The advert gave people a simple way to send the time and location.
When a frightened dog cannot be approached, public awareness matters.
After the alert
A report that feels like a receipt for the work.
Owners should be able to see what ran, where it ran, and what people did with the alert. Sample numbers are illustrative; real delivery comes from the campaign report.
- Reach, comments, shares, and message activity where available.
- Radius and dates confirmed in plain language.
- Useful replies summarised for follow-up.
